You are not alone.
What I want you to understand that just because you have a great idea, product or invention – that alone is not a guarantee for success. Often the reverse is true – many businesses fail because the business owner was a good, hard worker and thought that if he or she had the next great idea, product or invention consumers would knock down his or her doors to buy it.
The secret is that even though you may be confident about the success of your business and what you have to offer, if people do not know your business exists, you have no sales. Worse than that (you may be asking, “what is worse than no sales?”), the consumer may have found you, experienced your merchandise or service and had a bad or unpleasant experience.
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