Next Level Group

Do you and your business have Strategic Business Partners (SBP’s)?  SBP’s are different from Business Alliances.  A Business Alliance is a person with whom you may or may not do business, but have some sort of connection to in your business community.  A Strategic Business Partner is someone with whom you do business, whom you would heartily recommend and refer to others and who would recommend or refer to you with the same enthusiasm.

You may have hundreds of Business Alliances, but only a handful of Strategic Business Partners (SBP’s).  For example, as a business coach, my SBP’s consist of the following business types:

• Business Attorney
• Business Accountant
• Sales Training Consultant
• Web Design company owner
• Commercial Cleaning Business owner
• Workshop Trainer and Coach
• Advertising Design Firm owner
• Marketing Firm owner
• Insurance agents
• IT Company
• Etc.

My SBP’s are other business owners to whom I can refer my business clients who are in need of their service.  In turn, my SBP’s are some of my best sources of referrals and recommendations.  I am very knowledgeable about their services and they are about mine.  I trust my SBP’s and they trust me.  In the past, I have had to fire a couple of SBP’s because they did not treat right someone I sent to them for assistance.  My SBP’s are very important to me and to the health and well-being of my business.  Think of creating a great team of Strategic Business Partners for your own business – and don’t delay!