Marketing Tip For Today: Send Thank-You notes and hand-written cards
This is a very personal and memorable way to stay in front of someone. Send notes to people you meet who made a strong impression on you, could be a potential business alliance or strategic business partner or even someone who you would like to help grow their business. You may also consider belonging to a service like Send Out Cards, or the like. The key here is to do it within a few days of meeting/meeting with someone to have the greatest impact.
Marketing Tip For the Next Day: Offer to speak to groups for free
This is a terrific way to gain exposure while giving an audience a taste of what your business is about or in what area you specialize.
- Make sure that the groups that you speak to (unless it is purely public service) contain potential clients and/or decision makers.
- Offer to moderate a panel or event.
- Lead discussion groups or a committee to get exposure to speaking to smaller groups before you speak to larger ones.
More tips to come. Now get out there and Market yourself!